Privacy Policy

Last Updated: February 2025

Welcome to My Loan Avenue (myloanavenue.com). We are committed to protecting your privacy and ensuring the security of your personal information. This comprehensive Privacy Policy outlines how we collect, use, and safeguard your data when you interact with our website and services.

1. Information We Collect

We collect various types of information to provide and improve our services:

• Personal Information: Name, phone number, email address, physical address, date of birth, social security number, and financial information when you apply for a loan.
• Technical Data: IP address, browser type, operating system, device information, and unique device identifiers.
• Usage Information: How you interact with our website, pages visited, time spent on our platform, and search queries.
• Location Data: General location information based on IP address and precise location if you enable location services.
• Cookies & Tracking: We use cookies, web beacons, and similar technologies to enhance your experience and collect usage data.

2. How We Use Your Information

We use the collected information for the following purposes:

• Process and evaluate your loan applications
• Verify your identity and prevent fraud
• Communicate with you about our services and updates
• Improve our website functionality and user experience
• Send promotional materials (with your consent)
• Comply with legal and regulatory requirements
• Analyze and optimize our marketing efforts

3. Data Security Measures

We implement robust security measures to protect your personal information:

• Encryption of sensitive data during transmission
• Regular security assessments and updates
• Access controls and authentication measures
• Secure data storage and backup systems
• Employee training on data protection

4. Third-Party Services & Data Sharing

We may share your information with trusted third parties for specific purposes:

• Financial institutions for loan processing
• Credit bureaus for credit checks
• Service providers for website analytics
• Marketing partners (with your consent)
• Legal authorities when required by law

Important: We do not sell your personal information to third parties.

5. Your Data Rights

Under applicable privacy laws, you have the right to:

• Access your personal data
• Correct inaccurate information
• Request deletion of your data
• Opt-out of marketing communications
• Export your data in a portable format
• Object to certain data processing activities

6. Cookies & Tracking Technologies

We use various tracking technologies to enhance your experience:

• Essential cookies for website functionality
• Analytics cookies to understand usage patterns
• Marketing cookies for targeted advertising
• Preference cookies to remember your settings

You can control cookie preferences through your browser settings.

7. Policy Updates

We regularly review and update this Privacy Policy to ensure compliance with current laws and best practices. We will notify you of significant changes through our website or email.